My Lists
Featured Lists
Being Sugar Ray
the life of Sugar Ray Robinson, America's greatest boxer and first celebrity athlete
By Shropshire, Kenneth L.
- ISBN
- 978-0-46507-803-5
- Publisher
- New York, NY : BasicCivitas, c2007.
REVIEWS
Library Journal
Reviewed on February 5, 2007
Shropshire (The Business of Sports Agents) calls this "the biography of an idea": Sugar Ray Robinson as the first sports figure to engineer a synergistic success machine out of a flashy image, a fancy entourage and a business plan. Indeed, rather than a straight recount of the storied fighter's life, Shropshire uses scenes from it to create a prism through which the phenomenon of the celebrity athlete re...Log In or Sign Up to Read More
