Running a Successful Library Card Campaign

A How-To-Do-It Manual for Librarians (How to Do It Manuals for Librarians)

By Jones, Patrick T.

Publishers Summary:
Imagine tripling the number of people in your community who hold library cards. It can happen, and this manual shows you how. You'll want to take full advantage of the materials included, such as sample brochures, press kits, ads, handouts, strategic plans, budget outlines, meeting minutes, and more to help you jump-start your card campaign.

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ISBN
978-1-55570-438-4
Publisher
Neal-Schuman Publishers


REVIEWS

Library Journal

Reviewed on April 15, 2002

If you are thinking of initiating a library card registration drive, start here. This manual is loaded with inspirational stories of real-life successful campaigns; specific examples of flyers, forms, and other documents used in those campaigns; and tips and techniques for both large and small public libraries. Jones, best known for his works on library service to young adults (Connecting Young Adults and Libraries, Neal-Schuman, 1998; Do It Right!: Best Practices for Serving Young Adults in School and Public...Log In or Sign Up to Read More

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