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Reviewed on March 1, 2022 | Coffee Talk
Part of the "Corporations That Changed the World" series, this well-researched book from Bussing (emerita, economics, Univ. of Southern Indiana; Profit from the Evening News) covers Starbucks from its 1971 founding as a gourmet coffee bean seller through spring 2021. The title, in its second edition, updates statistics and data and touches on new topics such as digital innovations, Starbucks' expanding to reach new countries, and shifts in food delivery. Ten chapters discuss history, coffee blend development, technology, social impact, financial results; executive leadership, management changes, and corporate strategy; coff...Log In or Sign Up to Read More