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Zombie Loyalists: Using Great Service To Create Rabid Fans
By Shankman, Peter
- ISBN
- 9781633795297
- Publisher
- Dreamscape
REVIEWS
Library Journal
Reviewed on April 1, 2015 | Audio
Marketing and public relations consultant Shankman (Nice Companies Finish First) defines zombie loyalists as those fervent fans who help a company grow through repeat business and personal recommendations. In this amusing and informative book the author emphasizes the need for front-line employees to feel valu...Log In or Sign Up to Read More
